How to get the most from automated bidding for the upcoming holiday seasonIf you’re an adopter of Google’s automated...
5 Pro Tips for maximising seasonal PPC outcomes when using automated bidding
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PPC Apprentice
Whether you run your own business or are working on behalf of someone who is wanting to promote their business online, this series is for you. Our mission is to share our wisdom and give you the best insights to help grow your PPC knowledge from the ground up.
Uncover Hidden Negative Keywords With These Three Advanced Strategies
Our top 3 techniques for uncovering hidden negative keyword opportunitiesIn their regular account optimization checks,...
Google Automated Bidding – Quick Reference Guide
Take Your Google Shopping Campaigns to the Next Level
Take Your Google Shopping Campaigns to the Next Level: European Search Awards Finalists (2020) Google Shopping is one...
BMM/Exact workflow updates
Hi all, A recent change to the Google API means that we have made changes to the BMM/Exact workflow processes.Summary...
The 7 Essential Checks for Healthy Google Ads / Microsoft Ads Accounts
How to ensure the essential stuff gets doneAs a PPC campaign manager you are probably juggling multiple Google Ads or...
The Google Shift To Free Product Listings And The Impact On Advertisers
A few key tips for a proactive approach to this changeGoogle has announced a significant change to the way that the...
Low Effort Management of Google Ad Charity Campaigns
One of the more rewarding things we do at PPC Samurai is offer a pro-bono service to manage the campaigns of some...
Comms for your clients – to support them through this difficult time
As the impact of COVID-19 continues to grow, clients will be re-evaluating their current marketing strategy and...